TikTok videos reshaping popular American brands like Chipotle’s on viral ‘whims’ – (Full Video)

In case you hadn’t noticed, there’s a lot more happening over on TikTok than pets doing hilarious things and pink-haired liberals ranting about LGBTQ+ agendas.

Influencers on the wildly popular Chinese-owned social media platform are reshaping how American companies — from clothing retailers to fast-food eateries — are doing business.

Take the “Keithadilla.”

When TikTok food critics Alexis Frost, who boasts 2.5 million followers, and Keith Lee, with more than 13 million followers, teamed up to “hack” Chipotle’s quesadillas, the “Keithadilla” was born, and the Mexican Grill had to move fast to keep up with the demand for off-menu custom orders.